Solution

Drawing on NYFA’s tag line and identity, developed a form that suggests a 3-dimensional version of their logo.

Solution

A “woven” pattern of the brands that are customers of Smart Apparel lining the alcoves behind product examples.

Solution

Both printed and projected signage and branding for the major meeting.

Solution

An invitation / agenda that welcomes the participants, and the creation of all event signage and banners, as well as packets with event information, maps and contact information.

Solution

A visual system designed to express “freshness.” Color palette and language are crafted to remind the audience not only of the product’s capabilities, but appeal to concerns of environmental awareness.

Solution

The development of posters, other print collateral and banners that best showed the channels vision and roster of talent.

Solution

The design and development of posters, collateral, and banners. Developed a system of presentation devices that would enable not only the upfront being seen in a large show environment but also in an intimate conference room setting for some their larger advertisers.